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The Virtual Presence Checklist
Your camera is always on. Your brand is always broadcasting. A two-minute check before you join.
The first 90 seconds on camera set the tone for the whole meeting. Are you dressed for the meeting you’re in, or the one you wish you were in?
When to use it
- Before any video call where you’re presenting or leading
- Especially with global or cross-timezone audiences
- As a two-minute habit, not a one-time setup
What it gives you
- A consistent, professional presence across every call
- A protocol for the critical first ninety seconds
- Awareness of how engagement patterns shift by region
Altitude tip
Who are you communicating with?
Pick an audience to see how this tool changes for them.
How to run it — Two-minute pre-call check
- 01
Camera & lighting
Eye-level camera, light facing you, not behind you.
30 seconds
- 02
Wardrobe & background
Dress for the room you’re entering, not the couch you’re on.
30 seconds
- 03
Energy check
Sit up, shoulders back — energy reads differently on camera.
30 seconds
- 04
First 90 seconds
Plan your opening — warm, clear, and on camera from the start.
30 seconds
The trap
Treating video the same as in-person. Energy that reads as confident in a room can read as flat on camera — you have to dial it up.